ABOUT THE PROJECT
ILFORD Analogue Cameras Packaging & Marketing
ILFORD, a company with a long history, famous worldwide and known for black-and-white film, fine art paper and chemicals. In 2021 they decided to introduce 2 analogue cameras to introduce shooting film to a broader audience. The ILFORD ILFOCOLOR Rapid single use camera is pre-loaded with 27-exposure ISO 400 colour negative film. And the ILFORD Sprite 35-II, a re-usable camera has a fixed shutter speed (1/120s) with a 31mm, single element f9 fixed-focus wide-angle lens, perfect for capturing most well-focused daylight scenes, and also features a built-in flash with a 15-second recycle time for night time shooting.
